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Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel. by
Edition: 4th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: [Australia] : Thomson South-Western, 2005
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 LAM.
Great answers to tough marketing questions / P. R. Smith. by
Edition: 2nd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 2003
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 SMI. Not available: Paul Hamlyn Library: On loan (1).
Advanced social media marketing : how to lead, launch, and manage a successful social media program / Tom Funk ; Jeff Olson, acquisitions editor ; Anna Ishchenko, cover designer. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: [Berkeley, California] : Apress, 2013Copyright date: ©2013
Online resources:
Availability: Items available for loan: Electronic publication (1).
Principles of marketing / Frances Brassington, Stephen Pettitt. by
Edition: 4th edition. Enhanced media ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Financial Times Prentice Hall, 2006
Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.8 BRA, ... Ruskin College Library (1)Location, call number: 658.8 BRA.
Meeting customer needs / Ian Smith. by Series: Institute of Management foundation series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann in association with the Institute of Management, 1994
Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.8 SMI, ...
Marketing management. by
Edition: 13th edition. Philip Kotler and Kevin Lane Keller.
Material type: Text Text; Format: print regular print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Indianapolis, Ind. : London : Prentice Hall ; Pearson Education [distributor], 2009 [i.e.2008]
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 KOT.
Marketing / Paul Baines and Chris Fill. by
Edition: 3rd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Oxford : Oxford University Press, 2014
Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.8 BAI, ...
Destination marketing organisations / by Steven Pike. by Series: Advances in tourism research series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Oxford : Elsevier, 2004
Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 1 338.4791068 PIK, ...
The marketing plan : how to prepare and implement it / William M. Luther. by
Edition: 4th edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : AMACOM, c2011
Online resources:
Availability: Items available for loan: Electronic publication (1).
The marketing planning workbook : effective marketing for marketing managers / Sally Dibb, Lyndon Simkin and John Bradley. by Series: The Marketing workbooks
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Routledge, 1996
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.802 DIB.
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