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		Brand gender : increasing brand equity through brand personality / Theo Lieven. by Lieven, Theo [author.] Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Basingstoke : Palgrave Macmillan, 2017 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.827 LIE. Place reservation
		Global marketing & advertising : understanding cultural paradoxes / Marieke de Mooij by Mooij, Marieke K. de, 1943- [author] Edition: 6th edition Material type: Text; Literary form: Not fiction Publisher: Los Angeles ; London : SAGE, 2022 Availability: Items available for loan: Paul Hamlyn Library (4)Location, call number: Floor 3 658.802 MOO, ... Place reservation
		The event manager's bible : the complete guide to planning and organising a voluntary or public event / D.G. Conway. by Conway, Des [author.] Edition: 3rd edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New Delhi : Viva Books, 2010 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 2 394.2068 CON. Place reservation
		This is marketing : you can't be seen until you learn to see / Seth Godin. by Godin, Seth [author.] Material type: Text; Format: electronic available online ; Literary form: Not fiction Publisher: UK : Portfolio Penguin, 2018 Online resources: Open E-book Availability: Items available for loan: Electronic publication (1).
		Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu. by Kotler, Philip [author.] Bowen, John (John T.), 1948- [author.] Makens, James C [author.] Baloglu, Seyhmus [author.] Edition: 7th edition. Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu.7th edition. Material type: Computer file; Format: electronic available online ; Audience: Specialized; Copyright date: ℗♭2017 Harlow, Essex : Pearson, [2017] Online resources: Open e-book Availability: Items available for loan: Electronic publication (1).
		eTourism case studies : management and marketing issues / edited by Roman Egger, Dimitrios Buhalis. by Egger, Roman Buhalis, Dimitrios Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Amsterdam ; London : Butterworth-Heinemann, 2008 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 1 338.4791 ETO, ... Place reservation
		Symbol / Angus Hyland and Steven Bateman. by Hyland, Angus Bateman, Steven Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Laurence King, 2011 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 741.6 HYL, ... Place reservation
		Trust me, I'm lying : the tactics and confessions of a media manipulator / Ryan Holiday. by Holiday, Ryan Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : Portfolio/Penguin, c2012 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 659.2028546 HOL. Place reservation
		Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Steve Carter. by Lee, Kiefer Carter, S. (Steve) Edition: 3rd edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Oxford University Press, 2012 Availability: Items available for loan: Paul Hamlyn Library (10)Location, call number: Floor 3 658.84 LEE, ... Place reservation
		The DIY musician's radio handbook : how to growth hack your audience building using indie radio airplay / by D. Grant Smith. by Smith, D. Grant [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: Stamford, Texas : Clear Fork Publishing, [2016]Copyright date: ©2016 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 780.688 SMI, ... Place reservation
		City Branding / John Heeley. by Heeley, John [author.] Series: Contemporary Tourism Reviews Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: General; Publisher: Oxford : Goodfellow Publishers, 2011 Online resources: click to view 5 copies Availability: Items available for loan: Electronic publication (1).
		The rise of brands / Liz Moor. by Moor, Liz Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Berg, 2007 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.827 MOO, ... Place reservation
		Identity designed : the definitive guide to visual branding / David Airey. by Airey, David, 1979- [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: Beverly, MA : Rockport, 2019 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.827 AIR, ... Place reservation
		Strategic brand management and development : creating and marketing successful brands / Sotiris T. Lalaounis. by Lalaounis, Sotiris T, 1980- [author.] Material type: Text; Format: print regular print ; Literary form: Not fiction Publisher: London : Routledge, 2020 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.8 LAL, ... Place reservation
		Strategic brand management and development : creating and marketing successful brands / Sotiris T. Lalaounis. by Lalaounis, Sotiris T, 1980- [author.] Material type: Text; Format: electronic available online ; Literary form: Not fiction Publisher: Abingdon, Oxon, England ; New York, New York : Routledge, [2021]Copyright date: 2021 Online resources: Open e-book Availability: Items available for loan: Electronic publication (1).
		The experience economy: competing for customer time, attention and money / B. Joseph Pine II, James H. Gilmore. by Pine, B. Joseph Gilmore, James H, 1959- Edition: Updated edtion. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : London : Harvard Business ; McGraw-Hill Education, c2019 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.56 PIN. Place reservation
		Designing brand identity : an essential guide for the entire branding team / Alina Wheeler. by Wheeler, Alina [author.] Edition: Fifth edition. Material type: Text; Format: regular print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, [2018] Availability: Not available: Paul Hamlyn Library: On loan (1). Place reservation