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		The end of marketing : humanizing your brand in the age of social media and AI / Carlos Gil. by Gil, Carlos [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : KoganPage, 2019 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 GIL. Place reservation
		The TV brand builders : how to win audiences and influence viewers / Andy Bryant, Charlie Mawer. by Bryant, Andy [author.] Mawer, Charlie [author.] Material type: Text; Format: available online ; Literary form: Not fiction Publisher: London, England ; Philadelphia, Pennsylvania ; New Delhi, India : Kogan Page, 2016Copyright date: ©2016 Online resources: click to view 100 credits Availability: Items available for loan: Electronic publication (1).
		Marketing communications : fame, influencers and agility / Chris Fill, Sarah Turnbull. by Fill, Chris Turnbull, Sarah Edition: 9th ed. Material type: Text Publication details: Harlow, England : Pearson, 2023 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.802 FIL, ... Place reservation
		Social media marketing all-in-one for dummies. by Zimmerman, Jan [author.] Ng, Deborah [author.] Edition: New edition / Jan Zimmerman, Deborah Ng. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, NJ : For Dummies, 2017 Availability: Not available: Paul Hamlyn Library: On loan (1). Place reservation
		Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann, Ken Burbary ; foreword by Scott Monty. by Hemann, Chuck [author.] Burbary, Ken [author.] Material type: Text; Format: electronic available online ; Literary form: Not fiction Publisher: Indianapolis, Ind., USA : Que, 2013 Online resources: click to view 3 copies Availability: Items available for loan: Electronic publication (3).
		Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A Peterson, Robert A Edition: 12th edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston, [Mass.] ; London : Pearson, c2010 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 KER. Place reservation
		Consumer behaviour / Hayden Noel. by Noel, Hayden Series: Basics marketing ; 1. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: Lausanne : AVA Academia, c2009 Online resources: Click here to access online Availability: Items available for loan: Electronic publication (1).
		Strategic marketing : creating competitive advantage / Douglas West, John Ford, Essam Ibrahim. by West, Douglas C [author.] Ford, John B. (John Battice), 1949- [author.] Ibrahim, Essam [author.] Edition: 3rd edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Oxford : Oxford University Press, 2015 Availability: Items available for loan: Paul Hamlyn Library (8)Location, call number: Floor 3 658.802 WES, ... Items available for reference: Paul Hamlyn Library: Not for loan (1)Location, call number: Floor 3 658.802 WES. Place reservation
		Principles of marketing. by Kotler, Philip [author.] Armstrong, Gary (Gary M.) [author.] Opresnik, Marc O. (Marc Oliver), 1969- [author.] Edition: 17th edition. / Philip Kotler, Gary Armstrong with Marc Oliver Opresnik.Global edition. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Copyright date: ℗♭2018 Harlow, England : Pearson, [2018] Online resources: click to view 7 copies Availability: Items available for loan: Electronic publication (7).
		Key marketing metrics : the 50+ metrics every manager needs to know / Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein. by Farris, Paul W [author.] Bendle, Neil T [author.] Pfeifer, Phillip Edward, 1951- [author.] Reibstein, David J [author.] Edition: 2nd edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Harlow, England : Pearson, 2017 Availability: Items available for loan: Paul Hamlyn Library (3)Location, call number: Floor 3 658.83 FAR, ... Place reservation
		Principles of marketing. by Kotler, Philip [author.] Armstrong, Gary (Gary M.) [author.] Harris, Lloyd C [author.] Piercy, Nigel [author.] Edition: 7th European edition. / Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: Harlow, England : Pearson, 2017 Online resources: click to view 5 copies Availability: Items available for loan: Electronic publication (5).
		Digital marketing : a practical approach / by Alan Charlesworth. by Charlesworth, Alan, 1956- [author.] Edition: 2nd edition. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2014 Online resources: Click to view (1 copy) Availability: Items available for loan: Electronic publication (1).
		The fundamentals of hospitality marketing / Steve Mawson. by Mawson, Steve Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Continuum, 2000 Availability: Items available for loan: Paul Hamlyn Library (5)Location, call number: Floor 3 647.940688 MAW, ... Place reservation