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Retail marketing management / David Gilbert. by
Edition: 2nd edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialised;
Publication details: Harlow : Financial Times Prentice Hall, 2003
Online resources:
Availability: Items available for loan: Electronic publication (1).
Advances in advertising research : Vol. III, current insights and future trends / edited by Tobias Langner, Shintaro Okazaki, Martin Eisend. by Series: European Advertising Academy
Edition: 2012 edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General;
Publisher: Wiesbaden : Gabler Verlag, 2012
Online resources:
Availability: Items available for loan: Electronic publication (1).
Advances in advertising research (Vol. IV) : the changing roles of advertising / edited by Sara Rosengren, Micael Dahlen, Shintaro Okazaki. by Series: European Advertising Academy
Edition: 2013 edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General;
Publisher: Wiesbaden : Springer, 2013
Online resources:
Availability: Items available for loan: Electronic publication (1).
Marketing communications : integrating online and offline, customer engagement and digital technologies. by
Edition: 7th edition. P.R. Smith and Ze Zook.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialised;
Publisher: London : KoganPage, 2020
Availability: Items available for loan: Paul Hamlyn Library (7)Location, call number: Floor 3 658.802 SMI, ...
Marketing management / Philip Kotler ... [et al.]. by Series: Pearson one
Edition: [European ed.].
Material type: Computer file Computer file; Format: electronic available online remote; Audience: Specialised;
Publication details: Harlow : Pearson Prentice Hall, 2009
Online resources:
Availability: Items available for loan: Electronic publication (1).
Global marketing / Mark C. Green, Warren J. Keegan. by
Edition: Tenth edition.Global edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialised;
Publisher: Harlow, England : Pearson, [2020] 2020
Online resources:
Availability: Items available for loan: Electronic publication (1).
Global marketing / Svend Hollensen. by
Edition: 6th edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publisher: Harlow, England : Pearson, 2014
Online resources:
Availability: Items available for loan: Electronic publication (1).
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / by David Meerman Scott. by
Edition: 5th edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2015]
Other title:
  • New rules of marketing and PR
Online resources:
Availability: Items available for loan: Electronic publication (1).
Essentials of marketing / Frances Brassington, Stephen Pettitt. by
Edition: 3rd edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialised;
Publication details: Harlow : Pearson, 2013
Online resources:
Availability: Items available for loan: Electronic publication (1).
A framework for marketing management by
Edition: 5th edition. Philip Kotler & Kevin Lane Keller.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publisher: Harlow : Pearson Education, 2011
Online resources:
Availability: Items available for loan: Electronic publication (1).
Marketing logistics / Martin Christopher and Helen Peck. by
Edition: 2nd edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialised;
Publication details: Oxford : Butterworth-Heinemann, 2003
Online resources:
Availability: Items available for loan: Electronic publication (1).
Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Kogan Page, 2012
Online resources:
Availability: Items available for loan: Electronic publication (1).
Consumer behaviour / Hayden Noel. by Series: Basics marketing ; 1.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialised;
Publication details: Lausanne : AVA Academia, c2009
Online resources:
Availability: Items available for loan: Electronic publication (1).
Principles of marketing. by
Edition: 17th edition. / Philip Kotler, Gary Armstrong with Marc Oliver Opresnik.Global edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialised;
Copyright date: ℗♭2018 Harlow, England : Pearson, [2018]
Online resources:
Availability: Items available for loan: Electronic publication (7).
Principles of marketing. by
Edition: 7th European edition. / Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialised;
Publisher: Harlow, England : Pearson, 2017
Online resources:
Availability: Items available for loan: Electronic publication (5).
Marketing : real people, real choices / Michael R. Solomon. by
Edition: Tenth edition / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.Global edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Upper Saddle River : Pearson, 2022
Online resources:
Availability: Items available for loan: Electronic publication (1).
Essentials of marketing communications / Jim Blythe. by
Edition: 3rd edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialised;
Publication details: Harlow : Financial Times Prentice Hall, 2006
Online resources:
Availability: Items available for loan: Electronic publication (1).
Fundamentals of retailing and shopper marketing / Jan Hillesland ... [et al.]. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialised;
Publication details: Harlow : Pearson, 2013
Online resources:
Availability: Items available for loan: Electronic publication (1).
Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. by
Edition: 9th edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publisher: Harlow : Pearson, [2018]
Online resources:
Availability: Items available for loan: Electronic publication (7).
Destination marketing : essentials / Steven Pike. by
Edition: 2nd edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General;
Publisher: London : Routledge, 2015
Online resources:
Availability: Items available for loan: Electronic publication (1).
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