Your search returned 48 results.

Sort
Unhighlight Highlight
Select all Clear all
Select titles to:
Results
The product manager's desk reference / Stephen Haines. by
Edition: 2nd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York : McGraw-Hill Education, [2014]Copyright date: ©2014
Availability: Items available for loan: Paul Hamlyn Library (3)Location, call number: Floor 3 658.5 HAI, ...
Place reservation
Product strategy and management / Michael Baker and Susan Hart. by
Edition: 2nd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Financial Times Prentice Hall, 2007
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.5038 BAK.
Place reservation
The employer brand : bringing the best of brand management to people at work / Simon Barrow and Richard Moseley. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Chichester : John Wiley, 2005
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.314 BAR.
Place reservation
Brand failures : the truth about the 100 biggest branding mistakes of all time / Matt Haig. by
Edition: 2nd edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Kogan Page, 2011
Online resources:
Availability: Items available for loan: Electronic publication (1).
Creating passion brands : getting to the heart of branding / Helen Edwards, Derek Day. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Kogan Page, 2005
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.827 EDW.
Place reservation
Authenticity : what consumers really want / James Gilmore, B. Joseph Pine II. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : London : Harvard Business School Press ; McGraw-Hill [distributor], 2007
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8343 GIL.
Place reservation
Authenticity : what consumers really want / James H. Gilmore, B. Joseph Pine II. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Boston, Massachusetts : Harvard Business School Press, 2007Copyright date: ©2007
Online resources:
Availability: Items available for loan: Electronic publication (1).
No cover image available
The Essential brand book : over 100 techniques to increase brand value Iain Ellwood. electronic resource by
Edition: 2nd ed.
Material type: Text Text
Publication details: London Kogan Page 2002
Online resources:
Availability: Items available for loan: Electronic publication (1).
Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy & Simon Parvan. by
Edition: 2nd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Oxford University Press, c2011
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.827 ROS.
Place reservation
The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer and Vincent Bastien. by
Edition: 2nd edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: London ; Philadelphia, PA : Kogan Page, 2012
Online resources:
Availability: Items available for loan: Electronic publication (1).
No cover image available
The brand flip : why customers now run companies and how to profit from it / Marty Neumeier. by Series: Voices that matter
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Berkeley : New Riders, 2015
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.827 NEU.
Place reservation
Towards effective place brand management : branding European cities and regions / edited by Gregory J. Ashworth, Mihalis Kavaratzis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cheltenham : Edward Elgar, 2010
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.827 TOW.
Place reservation
Romancing the brand : how brands create strong, intimate relationships with consumers / Tim Halloran. by
Edition: 1st Edition
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publisher: San Francisco : Jossey-Bass, [2014]
Online resources:
Availability: Items available for loan: Electronic publication (1).
Managing service operations : design and implementation / Bill Hollins and Sadie Shinkins. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Sage Publications, 2006
Availability: Items available for loan: Paul Hamlyn Library (8)Location, call number: Floor 3 658.4 HOL, ...
Place reservation
Strategic brand management. by
Edition: 3rd edition. Richard Rosenbaum-Elliott, Larry Percy, Simon Pervan.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Oxford : Oxford University Press, 2015
Availability: Items available for loan: Paul Hamlyn Library (4)Location, call number: Floor 3 658.827 ELL, ...
Place reservation
Creating powerful brands in consumer, service and industrial markets. by
Edition: 4th edition. Leslie De Chernatony, Malcolm McDonald, Elaine Wallace.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Butterworth-Heinemann, 2010
Availability: Items available for loan: Paul Hamlyn Library (4)Location, call number: Floor 3 658.827 CHE, ...
Place reservation
Pages