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Global marketing / Warren J. Keegan, Mark C. Green. by
Edition: 7th edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, [Mass.] ; London : Pearson, c2013
Online resources:
Availability: Items available for loan: Electronic publication (1).
Marketing across cultures / Jean-Claude Usunier and Julie Anne Lee. by
Edition: 6th edition. Jean-Claude Usunier, Julie Anne Lee.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: Harlow, England : Pearson, 2013
Online resources:
Availability: Items available for loan: Electronic publication (1).
Global marketing / Mark C. Green, Warren J. Keegan. by
Edition: Tenth edition.Global edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: Harlow, England : Pearson, [2020] 2020
Online resources:
Availability: Items available for loan: Electronic publication (1).
Beyond Hofstede : culture frameworks for global marketing and management / edited by Cheryl Nakata. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Basingstoke : Palgrave Macmillan, 2009
Online resources:
Availability: Items available for loan: Electronic publication (1).
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