Identity-based brand management : fundamentals - strategy - implementation - controlling.
Material type: TextPublication details: Wiesbaden, Germany : Springer, 2017Edition: 2nd editionISBN: 3658135603; 9783658135607Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.827 BUR (Browse shelf(Opens below)) | Available | 06521665 |
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