Details for: Media literacy / › University of West London Library catalogue

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Media literacy / W. James Potter.

By: Potter, W. James [author.]Material type: Text

TextPublisher: Los Angeles : SAGE, 2014Edition: 7th editionDescription: 520 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: 9781483306674 (pbk.) :Subject(s): Mass mediaDDC classification: 302.2'3 Summary: This work introduces students to the fascinating world behind the media message. Students are invited to analyse the media from the points of view of the psychologist, the economist, the advertiser, the journalist and other professionals.

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Item type	Current library	Home library	Shelving location	Class number	Status	Date due	Barcode	Item reservations
Book	Paul Hamlyn Library	Paul Hamlyn Library	Floor 1	302.23 POT (Browse shelf(Opens below))	Available		06141811

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Previous edition: 2011.

Includes bibliographical references and index.

This work introduces students to the fascinating world behind the media message. Students are invited to analyse the media from the points of view of the psychologist, the economist, the advertiser, the journalist and other professionals.

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