Media literacy / W. James Potter.
Material type:
TextPublisher: Los Angeles : SAGE, 2014Edition: 7th editionDescription: 520 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: 9781483306674 (pbk.) :Subject(s): Mass mediaDDC classification: 302.2'3 Summary: This work introduces students to the fascinating world behind the media message. Students are invited to analyse the media from the points of view of the psychologist, the economist, the advertiser, the journalist and other professionals.
| Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
|---|---|---|---|---|---|---|---|---|---|
Book
|
Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 302.23 POT (Browse shelf(Opens below)) | Available | 06141811 |
Total reservations: 0
Previous edition: 2011.
Includes bibliographical references and index.
This work introduces students to the fascinating world behind the media message. Students are invited to analyse the media from the points of view of the psychologist, the economist, the advertiser, the journalist and other professionals.
Specialized.
There are no comments on this title.
Log in to your account to post a comment.