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The why of consumption : contemporary perspectives on consumer motives, goals, and desires / edited by S. Ratneshwar, David Glen Mick, and Cynthia Huffman. by Series: Routledge interpretive marketing research
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Routledge, 2003
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Availability: Items available for loan: Electronic publication (1).
Marketing and social construction : exploring the rhetorics of managed consumption / Chris Hackley. by Series: Routledge interpretive marketing research series ; 3.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Routledge, 2007, c2001
Online resources:
Availability: Items available for loan: Electronic publication (1).
Sensory marketing : theoretical and empirical grounds / Bertil Hulten. by Series: Routledge interpretive marketing research ; 21.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: London : Routledge, 2015
Online resources:
Availability: Items available for loan: Electronic publication (1).
The why of consumption : contemporary perspectives on consumer motives, goals, and desires / edited by S. Ratneshwar, David Glen Mick, and Cynthia Huffman. by Series: Routledge interpretive marketing research
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Routledge, 2003
Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.8342 WHY, ... Not available: Paul Hamlyn Library: On loan (1).
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