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		Advances in advertising research : Vol. VI, The digital, the classic, the subtle, and the alternative / edited by Peeter Verlegh, Hilde Voorveld, Martin Eisend. by Verlegh, Peeter [editor.] Voorveld, Hilde [editor.] Eisend, Martin [editor.] Series: European advertising academy Material type: Text; Format: electronic available online ; Literary form: Not fiction Publisher: Wiesbaden : Springer Gabler, 2015 Other title: Digital, the classic, the subtle, and the alternative Online resources: Click here to access online Availability: Items available for loan: Electronic publication (1).
		Advances in advertising research : Vol. III, current insights and future trends / edited by Tobias Langner, Shintaro Okazaki, Martin Eisend. by Langner, Tobias [editor.] Okazaki, Shintaro [editor.] Eisend, Martin [editor.] Series: European Advertising Academy Edition: 2012 edition. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Publisher: Wiesbaden : Gabler Verlag, 2012 Online resources: Click here to access online Availability: Items available for loan: Electronic publication (1).
		Advances in advertising research (Vol. IV) : the changing roles of advertising / edited by Sara Rosengren, Micael Dahlen, Shintaro Okazaki. by Rosengren, Sara [editor.] Dahlen, Micael [editor.] Okazaki, Shintaro [editor.] Series: European Advertising Academy Edition: 2013 edition. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Publisher: Wiesbaden : Springer, 2013 Online resources: Click here to access online Availability: Items available for loan: Electronic publication (1).
		Advances in advertising research (Vol. V) : extending the boundaries of advertising / edited by Ivana Busljeta Banks, Patrick De Pelsmacker, Shintaro Okazaki. by Banks, Ivana Busljeta [editor.] De Pelsmacker, Patrick [editor.] Okazaki, Shintaro [editor.] Series: European Advertising Academy ; 5 Edition: 2015 edition. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Publisher: Wiesbaden : Springer, 2014 Online resources: Click here to access online Availability: Items available for loan: Electronic publication (1).