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The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer and Vincent Bastien. by
Edition: 2nd edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: London ; Philadelphia, PA : Kogan Page, 2012
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Availability: Items available for loan: Electronic publication (1).
The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer and Vincent Bastien. by
Edition: 2nd edition.
Material type: Text Text; Format: regular print ; Literary form: Not fiction
Publication details: London ; Philadelphia, PA : Kogan Page, 2012
Availability: Items available for loan: Paul Hamlyn Library (6)Location, call number: Floor 3 658.8 KAP, ... Not available: Paul Hamlyn Library: On loan (1).
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