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		Wine marketing : a practical guide / C. Michael Hall and Richard Mitchell. by Hall, Colin Michael, 1961- Mitchell, Richard Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: Amsterdam ; London : Butterworth-Heinemann, 2008 Online resources: Click here to access online Availability: Items available for loan: Electronic publication (1).
		Strategic brand management : a European perspective / Kevin Lane Keller, Tony Aperia, Mats Georgson. by Keller, Kevin Lane, 1956- Aperia, Tony Georgson, Mats Edition: 2nd edition. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: Harlow : Financial Times Prentice Hall, 2012 Online resources: Click here to access online Availability: Items available for loan: Electronic publication (1).
		Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan. by Ryan, Damian [author.] Edition: 3rd edition. Damian Ryan. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : KoganPage, 2014 Online resources: Click here to access online Availability: Items available for loan: Electronic publication (2).
		Marketing research / Peter Chisnall. by Chisnall, Peter M. (Peter Michael), 1925- Edition: 7th edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: London : McGraw-Hill, 2005 [i.e. 2004] Availability: Items available for loan: Paul Hamlyn Library (6)Location, call number: Floor 3 658.83 CHI, ... Place reservation
		The event manager's bible : the complete guide to planning and organising a voluntary or public event / D.G. Conway. by Conway, D.G Edition: 3rd edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Oxford : How To Books, 2009 Other title: The event manager's bible: how to plan and deliver an event. Availability: Items available for loan: Paul Hamlyn Library (3)Location, call number: Floor 2 394.2068 CON, ... Place reservation
		How brands grow : what marketers don't know / Byron Sharp and the researchers of the Ehrenberg-Bass Institute. by Sharp, Byron Ehrenberg-Bass Institute Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: South Melbourne, Vic. ; Oxford : Oxford University Press, 2010 Availability: Items available for loan: Paul Hamlyn Library (6)Location, call number: Floor 3 658.827 SHA, ... Place reservation
		Food tourism : "a practical marketing guide" / John and Linda Stanley. by Stanley, John, 1948- Stanley, Linda, 1952- Material type: Text; Format: print ; Literary form: Not fiction Publisher: Wallingford, Oxfordshire, UK ; Boston, MA : CABI, 2015 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 1 338.4791 STA. Place reservation
		Relationship marketing : exploring relational strategies in marketing / John Egan. by Egan, John, 1952- Edition: 4th edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Harlow : Financial Times Prentice Hall, 2011 Availability: Items available for loan: Paul Hamlyn Library (4)Location, call number: Floor 3 658.812 EGA, ... Place reservation
		User generated branding : integrating user generated content into brand management / Ulrike Arnhold ; with a preface by Christoph Burmann. by Arnhold, Ulrike [author.] Series: Gabler research. Innovatives markenmanagement. Edition: 1st Edition Material type: Text; Format: print ; Literary form: Not fiction Publisher: Wiesbaden : Gabler, 2010 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8270285 ARN. Place reservation
		Marketing research : tools & techniques / Nigel Bradley. by Bradley, Nigel, 1958- [author.] Edition: 3rd edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Oxford : Oxford University Press, [2013]Copyright date: ©2013 Availability: Items available for loan: Paul Hamlyn Library (12)Location, call number: Floor 3 658.83 BRA, ... Place reservation
		Market research in practice : an introduction to gaining greater market insight. by Harrison, Matthew [author.] Cupman, Julia [author.] Truman, Oliver [author.] Hague, Paul N [author.] Hague, Paul N. Market research in practice Edition: 3rd edition. Matthew Harrison, Julia Cupman, Oliver Truman, Paul N. Hague. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : KoganPage, 2016 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.83 HAG, ... Place reservation
		Marketing for tourism and hospitality : collaboration, technology and experiences / Alan Fyall, Patrick Legohérel, Isabelle Frochot, Youcheng Wang. by Fyall, Alan [author.] Legohérel, Patrick [author.] Frochot, Isabelle [author.] Wang, Youcheng [author.] Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2019 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 1 338.47910688 FYA. Place reservation
		Creative strategy and the business of design / Douglas Davis. by Davis, Douglas (Professor of Advertising) [author.] Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Blue Ash, Ohio : HOW Books, 2016Copyright date: ©2016 Online resources: click to view 1 copy Availability: Items available for loan: Electronic publication (1).
		Rethinking prestige branding : secrets of the Ueber-Brands / Wolfgang Schaefer and J.P. Kuehlwein. by Schaefer, Wolfgang Kuehlwein, J. P Material type: Text; Format: print ; Literary form: Not fiction Publisher: London ; Philadelphia : Kogan Page, 2015 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.827 SCH, ... Place reservation
		Consumer behavior / Leon G. Schiffman, Joseph Wisenbilt. by Schiffman, Leon G [author.] Wisenblit, Joseph [author.] Edition: Twelfth edition.Global edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River : Pearson, 2019 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8342 SCH. Place reservation