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Consumer behavior / Leon G. Schiffman, Joseph Wisenbilt.

By: Schiffman, Leon G [author.]Contributor(s): Wisenblit, Joseph [author.]Material type: TextTextPublisher: Upper Saddle River : Pearson, 2019Edition: Twelfth edition; Global editionDescription: 508 pages : illustrations (colour) ; 28 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781292269245 (pbk.) :Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8342
Holdings
Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.8342 SCH (Browse shelf(Opens below)) Available 07110928
Total reservations: 0

Previous edition: Boston: Pearson, 2015.

Includes bibliographical references and index.

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