Mass customization : the new frontier in business competition / B.Joseph Pine II ; foreword by Stan Davis.
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TextPublication details: Boston, Mass. : Harvard Business School Press, c1993Description: xxi, 333p. : ill. ; 24 cmISBN: 0875843727Subject(s): Technological innovations -- Management | Manufactures -- Technological innovations -- Management | Service industries -- Technological innovations -- Management | New products -- Management | Competition | Mass productionDDC classification: 658.5/75 LOC classification: HD45
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.575 PIN (Browse shelf(Opens below)) | Available | 06233333 |
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| 658.575 KAR New product development for dummies / | 658.575 KAR New product development for dummies / | 658.575 KAR New product development for dummies / | 658.575 PIN Mass customization : the new frontier in business competition / | 658.575 RAY The trend forecaster's handbook / | 658.575 TRO Innovation management and new product development / | 658.575 TRO Innovation management and new product development / |
Includes bibliographical references (p. 301-322) and index.
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