Details for: Marketing : principles and practice / › University of West London Library catalogue

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Marketing : principles and practice / Tom Cannon.

By: Cannon, TomContributor(s): Cannon, Tom. Basic marketingMaterial type: Text

TextPublication details: London : Cassell, 1998Edition: 5th editionDescription: xiv, 528p. : ill., maps ; 25 cmISBN: 0304702935 :Subject(s): Marketing

Holdings
Item type	Current library	Home library	Shelving location	Class number	Status	Date due	Barcode	Item reservations
Book	Paul Hamlyn Library	Paul Hamlyn Library	Floor 3	658.8 CAN (Browse shelf(Opens below))	Available		04401352
Book	Paul Hamlyn Library	Paul Hamlyn Library	Floor 3	658.8 CAN (Browse shelf(Opens below))	Available		04401360

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Previous ed: published as 'Basic marketing: principles and practice', 1996.

Includes bibliography: p485-511. - and index.

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