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Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock.

By: Wirtz, Jochen [author.]Contributor(s): Lovelock, Christopher H [author.]Material type: TextTextPublisher: Hackensack : World Scientific Publishing, 2021Edition: 9th editionDescription: 1 volume : illustrations (black and white, and colour)Content type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781944659820 (pbk.) :Subject(s): Marketing -- Management | Professions -- Marketing | Service industries -- Marketing | Customer services -- MarketingDDC classification: 658.8
Holdings
Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.8 WIR (Browse shelf(Opens below)) Issued 25/11/2024 06701884
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.8 WIR (Browse shelf(Opens below)) Available 06701906
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.8 WIR (Browse shelf(Opens below)) Issued 25/11/2024 06701841
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.8 WIR (Browse shelf(Opens below)) Issued 25/11/2024 06701833
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.8 WIR (Browse shelf(Opens below)) Available 06701876
Total reservations: 0

Previous edition: 2016.

Includes bibliographical references and index.

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