Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock.
Material type: TextPublisher: Hackensack : World Scientific Publishing, 2021Edition: 9th editionDescription: 1 volume : illustrations (black and white, and colour)Content type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781944659820 (pbk.) :Subject(s): Marketing -- Management | Professions -- Marketing | Service industries -- Marketing | Customer services -- MarketingDDC classification: 658.8Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.8 WIR (Browse shelf(Opens below)) | Issued | 25/11/2024 | 06701884 | ||
Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.8 WIR (Browse shelf(Opens below)) | Available | 06701906 | |||
Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.8 WIR (Browse shelf(Opens below)) | Issued | 25/11/2024 | 06701841 | ||
Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.8 WIR (Browse shelf(Opens below)) | Issued | 25/11/2024 | 06701833 | ||
Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.8 WIR (Browse shelf(Opens below)) | Available | 06701876 |
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Previous edition: 2016.
Includes bibliographical references and index.
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