Wrapping it up : 50 years of British packaging design 1920-1970 / Ruth Artmonsky, Stella Harpley.
Material type:
TextPublisher: London : Artmonsky Arts, 2019Description: 120 pages ; 22 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780993587887 (pbk.) :Subject(s): Packaging -- Great Britain -- History -- 20th century | Packaging -- Design -- History -- 20th century | Business and Management | Business and ManagementDDC classification: 658.5'64'09410904 Summary: Packaging is something of a hot topic at the moment, but in our eagerness to get rid of as much of it as possible we need to be careful not to throw the baby out with the bath water. This title gives an account of the usefulness of packaging to all involved - manufacturer, wholesaler, retailer, and consumer - beyond its commercial value as a marketing and advertising tool.
| Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.5640941 ART (Browse shelf(Opens below)) | Available | 06755410 |
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Packaging is something of a hot topic at the moment, but in our eagerness to get rid of as much of it as possible we need to be careful not to throw the baby out with the bath water. This title gives an account of the usefulness of packaging to all involved - manufacturer, wholesaler, retailer, and consumer - beyond its commercial value as a marketing and advertising tool.
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