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Amazon : how the world's most relentless retailer will continue to revolutionize commerce / Natalie Berg, Miya Knights.

By: Berg, Natalie [author.]Contributor(s): Knights, Miya [author.]Material type: TextTextPublisher: London : KoganPage, 2019Description: 256 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: 9780749482794 (pbk.) :Subject(s): Amazon.com (Firm) | Electronic commerce | Success in business | Industry | IndustryDDC classification: 381.1'42 Summary: The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure their survival. The rise of online shopping, and its primary player, Amazon, is at the heart of many of these changes and opportunities. 'Amazon' explores the e-commerce giant's strategies, providing original insight at a time when the company is on the cusp of revolutionising itself even further.
Holdings
Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 2 381.142065 BER (Browse shelf(Opens below)) Available 06671535
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 2 381.142065 BER (Browse shelf(Opens below)) Available 06671543
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 2 381.142065 BER (Browse shelf(Opens below)) Available 06671551
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The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure their survival. The rise of online shopping, and its primary player, Amazon, is at the heart of many of these changes and opportunities. 'Amazon' explores the e-commerce giant's strategies, providing original insight at a time when the company is on the cusp of revolutionising itself even further.

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