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Consumer behaviour in tourism / Susan Horner and John Swarbrooke.

By: Horner, Susan, 1956- [author.]Contributor(s): Swarbrooke, John [author.]Material type: TextTextPublisher: London : Routledge, 2016Edition: 3rd editionDescription: ix, 446 pages : illustrations (black and white) ; 25 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781138013391 (pbk.) :Subject(s): Consumer behavior | Tourism | Travel and Tourism | Travel and TourismDDC classification: 338.4'791 Summary: Providing an international perspective on consumer behaviour in tourism through the use of examples and case studies, this book looks at consumer behaviour in a number of sectors including: tour operation; tourist destinations; hospitality; visitor attractions; retail travel; and transport.
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Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791 SWA (Browse shelf(Opens below)) Available 06639186
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791 SWA (Browse shelf(Opens below)) Available 06639194
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791 SWA (Browse shelf(Opens below)) Available 06639208
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791 SWA (Browse shelf(Opens below)) Available 06639216
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 1 338.4791 SWA (Browse shelf(Opens below)) Available 06639224
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Previous edition: Amsterdam: Butterworth-Heinemann, 2007.

Includes bibliographical references and index.

Providing an international perspective on consumer behaviour in tourism through the use of examples and case studies, this book looks at consumer behaviour in a number of sectors including: tour operation; tourist destinations; hospitality; visitor attractions; retail travel; and transport.

Specialized.

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