Museum management and marketing / edited by Richard Sandell and Robert R. Janes.
Material type:
TextSeries: Leicester readers in museum studiesPublication details: London : Routledge, 2006Description: 304 p. ; 25 cmISBN: 9780415396295 (pbk.) :; 0415396298 (pbk.) :; 9780415396288 (hbk.) :; 041539628X (hbk.) :Subject(s): Museums -- Management | Museums -- MarketingDDC classification: 069'.068 Summary: Drawing together a selection of high quality, intellectually robust and stimulating articles on both theoretical and practice-based developments in the field, this reader investigates the closely linked areas of management and marketing in the museum situation.
| Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
|---|---|---|---|---|---|---|---|---|---|
Book
|
Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 069.068 MUS (Browse shelf(Opens below)) | Available | 06528929 |
Total reservations: 0
Browsing Paul Hamlyn Library shelves, Shelving location: Floor 1 Close shelf browser (Hides shelf browser)
| 069 LOR The manual of strategic planning for museums / | 069.0285 ELL Managing and growing a cultural heritage web presence : a strategic guide / | 069.068 MAN Manual of museum planning : sustainable space, facilities, and operations / | 069.068 MUS Museum management and marketing / | 069.0688 KOT Museum marketing and strategy. | 069.16 BEN Theatre & museums / | 069.16 BEN Theatre & museums / |
Includes bibliographical references and index.
Drawing together a selection of high quality, intellectually robust and stimulating articles on both theoretical and practice-based developments in the field, this reader investigates the closely linked areas of management and marketing in the museum situation.
Specialized.
There are no comments on this title.
Log in to your account to post a comment.