Strategic marketing approaches within airline management : how the passenger market causes the business concepts of full service network carriers, low cost carriers, regional carriers and leisure carriers to overlap / Susanne Bölke.
Material type:
TextPublisher: Hamburg : Anchor Academic Publishing, 2014Description: ix, 98 pages : illustrations (black and white) ; 21 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9783954892853 (pbk.) :Subject(s): Airlines -- Germany -- Marketing | Transport | TransportDDC classification: 387.7'0688
| Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
|---|---|---|---|---|---|---|---|---|---|
Book
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 2 | 387.70688 (Browse shelf(Opens below)) | Issued | 11/11/2024 | 06378358 |
Total reservations: 0
Includes bibliographical references.
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