Image from Google Jackets

Short introduction to strategic management / Torben Juul Andersen.

By: Andersen, Torben Juul [author.]Material type: TextTextSeries: Cambridge short introductions to managementPublisher: Cambridge : Cambridge University Press, 2013Description: 200 pages : illustrations (black and white) ; 22 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781107671355 (pbk.) :Subject(s): Strategic planning | Management | Business and Management | Business and ManagementDDC classification: 658.4'012 Summary: Here author presents key concepts and theories in an accessible manner, ready to be applied in management practice, and includes many short real-world examples to illustrate issues in specific business contexts. The book provides an authoritative yet accessible account of strategic management and its contemporary challenges.
Holdings
Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.4012 AND (Browse shelf(Opens below)) Available 06327419
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.4012 AND (Browse shelf(Opens below)) Available 06327427
Total reservations: 0

Includes bibliographical references and index.

Here author presents key concepts and theories in an accessible manner, ready to be applied in management practice, and includes many short real-world examples to illustrate issues in specific business contexts. The book provides an authoritative yet accessible account of strategic management and its contemporary challenges.

Specialized.

There are no comments on this title.

to post a comment.