Details for: The Marvel Studios phenomenon : inside a transmedia universe / › University of West London Library catalogue

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The Marvel Studios phenomenon : inside a transmedia universe / Martin Flanagan, Mike McKenny and Andy Livingstone.

By: Flanagan, Martin [author.]Contributor(s): McKenny, Mike [author.] | Livingstone, Andrew, 1987- [author.]Material type: Text

TextPublisher: New York : Bloomsbury Academic, 2016Description: xii, 268 pages : illustration (black and white) ; 24 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781501311895 (hbk.) :Subject(s): Marvel Studios -- History | Motion picture industry -- United States -- HistoryDDC classification: 384.8'06579493 Summary: Marvel Studios has provided some of the biggest worldwide cinematic hits of the last eight years, from 'Iron Man' (2008) to the record-breaking 'The Avengers' (2012), and beyond. Having announced plans to extend its production of connected texts in cinema, network and online television until at least 2028, the new aesthetic patterns brought about by Marvel's 'shared' media universe demand analysis and understanding. This title evaluates the studio's identity, as well as its status within the structures of parent Disney. In a new set of readings of key texts such as 'Captain America: The Winter Soldier', 'Guardians of the Galaxy' and 'Agents of S.H.I.E.L.D.', the thematics of superhero fiction and the role of fandom are considered.

Holdings
Item type	Current library	Home library	Shelving location	Class number	Status	Date due	Barcode	Item reservations
Book	Paul Hamlyn Library	Paul Hamlyn Library	Floor 2	384.8065 FLA (Browse shelf(Opens below))	Available		06191002

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Previous	384.5540941 CAN Can the market deliver? : funding public service television in the digital age /	384.555065 LOT Netflix and streaming video : the business of subscriber-funded video on demand /	384.8 REI Think outside the box office : the ultimate guide to film distribution in the digital era /	384.8065 FLA The Marvel Studios phenomenon : inside a transmedia universe /	384.80947 YOU Soviet cinema in the silent era, 1918-1935 /	384.80973 BER Understanding the business of entertainment : the legal and business essentials all filmmakers should know /	384.80973 MOV The movie business book /	Next

Includes bibliographical references and index.

Marvel Studios has provided some of the biggest worldwide cinematic hits of the last eight years, from 'Iron Man' (2008) to the record-breaking 'The Avengers' (2012), and beyond. Having announced plans to extend its production of connected texts in cinema, network and online television until at least 2028, the new aesthetic patterns brought about by Marvel's 'shared' media universe demand analysis and understanding. This title evaluates the studio's identity, as well as its status within the structures of parent Disney. In a new set of readings of key texts such as 'Captain America: The Winter Soldier', 'Guardians of the Galaxy' and 'Agents of S.H.I.E.L.D.', the thematics of superhero fiction and the role of fandom are considered.

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