The Marvel Studios phenomenon : inside a transmedia universe / Martin Flanagan, Mike McKenny and Andy Livingstone.
Material type: TextPublisher: New York : Bloomsbury Academic, 2016Description: xii, 268 pages : illustration (black and white) ; 24 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781501311895 (hbk.) :Subject(s): Marvel Studios -- History | Motion picture industry -- United States -- HistoryDDC classification: 384.8'06579493 Summary: Marvel Studios has provided some of the biggest worldwide cinematic hits of the last eight years, from 'Iron Man' (2008) to the record-breaking 'The Avengers' (2012), and beyond. Having announced plans to extend its production of connected texts in cinema, network and online television until at least 2028, the new aesthetic patterns brought about by Marvel's 'shared' media universe demand analysis and understanding. This title evaluates the studio's identity, as well as its status within the structures of parent Disney. In a new set of readings of key texts such as 'Captain America: The Winter Soldier', 'Guardians of the Galaxy' and 'Agents of S.H.I.E.L.D.', the thematics of superhero fiction and the role of fandom are considered.Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 2 | 384.8065 FLA (Browse shelf(Opens below)) | Available | 06191002 |
Includes bibliographical references and index.
Marvel Studios has provided some of the biggest worldwide cinematic hits of the last eight years, from 'Iron Man' (2008) to the record-breaking 'The Avengers' (2012), and beyond. Having announced plans to extend its production of connected texts in cinema, network and online television until at least 2028, the new aesthetic patterns brought about by Marvel's 'shared' media universe demand analysis and understanding. This title evaluates the studio's identity, as well as its status within the structures of parent Disney. In a new set of readings of key texts such as 'Captain America: The Winter Soldier', 'Guardians of the Galaxy' and 'Agents of S.H.I.E.L.D.', the thematics of superhero fiction and the role of fandom are considered.
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