Strategy for tourism / John Tribe.
Material type:
TextPublisher: Oxford : Goodfellow Publishers Ltd, 2016Edition: 2nd editionDescription: viii, 280 pages : illustrations (black and white) ; 25 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781910158623 (pbk.) :Subject(s): Tourism -- Management | Strategic planningDDC classification: 338.4'791'0684 Summary: An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this edition covers strategic management in a variety of tourism contexts. In today's fast moving environment a sound, well-advised strategic plan is essential for all businesses, none more so than those in the tourism industry. Without strategy, organizations are susceptible to strategic drift - a consequence of failure to monitor and respond to the changing external environment.
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 338.4791068 TRI (Browse shelf(Opens below)) | Available | 06447740 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 338.4791068 TRI (Browse shelf(Opens below)) | Available | 06447775 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 338.4791068 TRI (Browse shelf(Opens below)) | Available | 06449891 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 338.4791068 TRI (Browse shelf(Opens below)) | Available | 06449905 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 338.4791068 TRI (Browse shelf(Opens below)) | Available | 06449913 |
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| 338.4791068 TRI Strategy for tourism / | 338.4791068 TRI Strategy for tourism / | 338.4791068 TRI Strategy for tourism / | 338.4791068 TRI Strategy for tourism / | 338.4791068 TRI Strategy for tourism / | 338.4791068 WIL Service quality in leisure and tourism / | 338.4791068 WIL Service quality in leisure and tourism / |
Previous edition: 2010.
Includes bibliographical references and index.
An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this edition covers strategic management in a variety of tourism contexts. In today's fast moving environment a sound, well-advised strategic plan is essential for all businesses, none more so than those in the tourism industry. Without strategy, organizations are susceptible to strategic drift - a consequence of failure to monitor and respond to the changing external environment.
Specialized.
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