Media analysis techniques / Arthur Asa Berger.
Material type:
TextPublisher: Los Angeles : SAGE, [2014]Copyright date: ©2014Edition: 5th editionDescription: xvii, 238 pages : illustrations (black and white) ; 24 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781452261355 (pbk.) :Subject(s): Mass media -- PhilosophyDDC classification: 302.2'3'01 Summary: Providing concise explanations of four perspectives on media analysis - semiological, psychoanalytical, sociological and Marxist - and demonstrating their application, this fifth edition will help students to understand crucial concepts.
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 302.2301 BER (Browse shelf(Opens below)) | Available | 06396577 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 302.2301 BER (Browse shelf(Opens below)) | Available | 06396585 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 1 | 302.2301 BER (Browse shelf(Opens below)) | Available | 06396593 |
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| 302.2301 BER Media analysis techniques / | 302.2301 BER Media analysis techniques / | 302.2301 BER Media analysis techniques / | 302.2301 BER Media analysis techniques / | 302.2301 CAL Mapping media ecology : introduction to the field / | 302.2301 CAL Mapping media ecology : introduction to the field / | 302.2301 CON Consuming media : communication, shopping and everyday life / |
Previous edition: 2012.
Includes bibliographical references and index.
Providing concise explanations of four perspectives on media analysis - semiological, psychoanalytical, sociological and Marxist - and demonstrating their application, this fifth edition will help students to understand crucial concepts.
Specialized.
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