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Designing future-oriented airline businesses / by Nawal K. Taneja.

By: Taneja, Nawal K [author.]Material type: TextTextPublisher: Farnham : Ashgate, 2014Description: 208 pages : illustrations (black and white)Content type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781472442963 (hbk.) :Subject(s): Airlines -- Management | Airlines -- Planning | Airlines -- Economic aspects | Airlines -- Cost of operationDDC classification: 387.7'068 Summary: This title addresses the ongoing challenges and opportunities facing all generations of airlines. Firstly, it challenges and encourages airline managements to take a deeper dive into new ways of doing business. Secondly, it provides a framework for identifying and developing strategies and capabilities, as well as executing them efficiently and effectively, to change the focus from cost reduction to revenue enhancement and from competitive advantage to comparative advantage.
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Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 2 387.7068 TAN (Browse shelf(Opens below)) Available 06151698
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 2 387.7068 TAN (Browse shelf(Opens below)) Available 06151701
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 2 387.7068 TAN (Browse shelf(Opens below)) Available 06151728
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 2 387.7068 TAN (Browse shelf(Opens below)) Available 06151736
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 2 387.7068 TAN (Browse shelf(Opens below)) Available 06151744
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Includes bibliographical references and index.

This title addresses the ongoing challenges and opportunities facing all generations of airlines. Firstly, it challenges and encourages airline managements to take a deeper dive into new ways of doing business. Secondly, it provides a framework for identifying and developing strategies and capabilities, as well as executing them efficiently and effectively, to change the focus from cost reduction to revenue enhancement and from competitive advantage to comparative advantage.

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