Business research methods / Christina Quinlan.
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TextPublication details: Andover : South-Western Cengage Learning, c2011Description: xxvii, 489 p. : col. ill. ; 25 cmISBN: 9781408007792 (pbk.) :; 1408007797 (pbk.) :Subject(s): Business -- Research -- MethodologyDDC classification: 658'.00721 Summary: In this complete introduction to research methods and methodologies for today's undergraduate business student, Christina Quinlan takes a unique 'real-world' approach, drawing on a full range of business examples.
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.0072 QUI (Browse shelf(Opens below)) | Available | 06074111 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.0072 QUI (Browse shelf(Opens below)) | Available | 0607412X | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.0072 QUI (Browse shelf(Opens below)) | Available | 06074138 |
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| 658.0072 JOH Understanding management research : an introduction to epistemology / | 658.0072 JOH Understanding management research : an introduction to epistemology / | 658.0072 QUI Business research methods / | 658.0072 QUI Business research methods / | 658.0072 QUI Business research methods / | 658.0072 QUI Business research methods / | 658.0072 QUI Business research methods / |
Includes bibliographical references and index.
In this complete introduction to research methods and methodologies for today's undergraduate business student, Christina Quinlan takes a unique 'real-world' approach, drawing on a full range of business examples.
Specialized.
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