Details for: Living brands : collaboration + innovation = customer fascination / › University of West London Library catalogue

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Living brands : collaboration + innovation = customer fascination / by Raymond A. Nadeau.

By: Nadeau, Raymond AMaterial type: Text

TextPublication details: New York : McGraw-Hill, c2007ISBN: 0071466142 :Subject(s): Brand name products | Advertising -- Brand name productsDDC classification: 658.827 LOC classification: HD69.B7

Holdings
Item type	Current library	Home library	Shelving location	Class number	Status	Date due	Barcode	Item reservations
Book	Paul Hamlyn Library	Paul Hamlyn Library	Floor 3	658.827 NAD (Browse shelf(Opens below))	Available		05443350
Book	Paul Hamlyn Library	Paul Hamlyn Library	Floor 3	658.827 NAD (Browse shelf(Opens below))	Available		05443369

Total reservations: 0

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Previous	658.827 MOO The rise of brands /	658.827 MOO The rise of brands /	658.827 MUR Brand strategy /	658.827 NAD Living brands : collaboration + innovation = customer fascination /	658.827 NAD Living brands : collaboration + innovation = customer fascination /	658.827 NEU The brand flip : why customers now run companies and how to profit from it /	658.827 NEU The brand flip : why customers now run companies and how to profit from it /	Next

Includes index.

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