Competitive advantage : creating and sustaining superior performance / Michael E. Porter.
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TextPublication details: New York ; London : Free, 2004Edition: New edDescription: xxiv, 557 p. : ill. ; 24 cmISBN: 9780743260879 (pbk.) :; 0743260872 (pbk.) :Subject(s): Competition | Performance | Industrial managementDDC classification: 658.4'01 Summary: In 'Competitive Advantage', Michael E. Porter shows managers how to evaluate their company's competitive position and, further, how to implement specific steps to improve it.
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This ed. originally published: 1998.
Includes bibliographical references (p. 537-540) and index.
In 'Competitive Advantage', Michael E. Porter shows managers how to evaluate their company's competitive position and, further, how to implement specific steps to improve it.
Specialized.
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