Creative arts marketing / Liz Hill, Catherine O'Sullivan and Terry O'Sullivan.
Material type:
TextPublication details: Oxford : Butterworth-Heinemann, 2003Edition: 2nd editionDescription: xviii, 360 p. : ill. ; 25 cmISBN: 9780750657372 (pbk.) :; 0750657375 (pbk.) :Subject(s): Arts -- Marketing | Arts -- ManagementDDC classification: 700.6'88 Summary: This text provides a comprehensive overview of all aspects of marketing in the sector. An invaluable text for both students and arts managers, this book features new and updated examples, cases and vignettes from around the world.
| Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 700.688 HIL (Browse shelf(Opens below)) | Available | 06422535 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 700.688 HIL (Browse shelf(Opens below)) | Available | 06428924 | |||
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Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 700.688 HIL (Browse shelf(Opens below)) | Issued | 18/11/2024 | 04990927 |
Total reservations: 0
Previous ed.: 1995.
Includes bibliographical references and index.
This text provides a comprehensive overview of all aspects of marketing in the sector. An invaluable text for both students and arts managers, this book features new and updated examples, cases and vignettes from around the world.
Specialized.
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