MARC details
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04887nam a22004453i 4500 |
| 001 - CONTROL NUMBER |
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| control field |
EBC6191691 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
MiAaPQ |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20230120142330.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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m o d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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cr cnu|||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
211217s2020 xx o ||||0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781292343211 |
| Qualifying information |
(electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| Canceled/invalid ISBN |
9781292343167 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(MiAaPQ)EBC6191691 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(Au-PeEL)EBL6191691 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)1154508462 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
MiAaPQ |
| Language of cataloging |
eng |
| Description conventions |
rda |
| -- |
pn |
| Transcribing agency |
MiAaPQ |
| Modifying agency |
MiAaPQ |
| 050 #4 - |
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| -- |
HF5548.32 |
| -- |
.L383 2021 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.84 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Laudon, Kenneth. |
| 245 10 - TITLE STATEMENT |
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| Title |
E-commerce 2020-2021. |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
16th Edition |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
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| Place of production, publication, distribution, manufacture |
Harlow : |
| Name of producer, publisher, distributor, manufacturer |
Pearson Education, Limited, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2020. |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2020. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (913 pages) |
| 336 ## - CONTENT TYPE |
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| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
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| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Intro -- Title Page -- Copyright Page -- Preface -- Brief Contents -- Contents -- Chapter 1 Introduction to E-commerce -- Learning Objectives -- Everything on Demand: The "Uberization" of E-Commerce -- 1.1 The First Thirty Seconds: Why You Should Study E-commerce -- 1.2 Introduction to E-commerce -- What Is E-commerce? -- The Difference Between E-commerce and E-business -- Technological Building Blocks Underlying E-commerce: the Internet, Web, and Mobile Platform -- Major Trends in E-commerce -- 1.3 Unique Features of E-commerce Technology -- Ubiquity -- Global Reach -- Universal Standards -- Richness -- Interactivity -- Information Density -- Personalization and Customization -- Social Technology: User-generated Content and Social Networks -- 1.4 Types of E-commerce -- Business-to-consumer (b2c) E-commerce -- Business-to-business (b2b) E-commerce -- Consumer-to-consumer (c2c) E-commerce -- Mobile E-commerce (m-commerce) -- Social E-commerce -- Local E-commerce -- 1.5 E-commerce: a Brief History -- E-commerce 1995-2000: Invention -- E-commerce 2001-2006: Consolidation -- E-commerce 2007-present: Reinvention -- Assessing E-commerce: Successes, Surprises, and Failures -- 1.6 Understanding E-commerce: Organizing Themes -- Technology: Infrastructure -- Business: Basic Concepts -- Society: Taming the Juggernaut -- 1.7 Academic Disciplines Concerned with E-commerce -- Technical Approaches -- Behavioral Approaches -- 1.8 Careers in E-commerce -- The Company -- Position: Category Specialist in the E-commerce Retail Program -- Qualifications/skills -- Preparing for the Interview -- 1.9 Case Study -- 1.10 Review -- key Concepts -- Questions -- Projects -- References -- Chapter 2 E-commerce Infrastructure -- Learning Objectives -- Tech Titans Target a Prize: Bringing Internet Access to Rural India -- 2.1 The Internet: Technology Background. |
| 505 8# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Industry Consortia. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
For courses in e-commerce. The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2020: Business, Technology and Society is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook (R), Google (R), Twitter (R), and Amazon (R) illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition, including its data, figures, and tables, has been updated through October 2019. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, internet sales taxes, and intellectual property. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Description based on publisher supplied metadata and other sources. |
| 590 ## - LOCAL NOTE (RLIN) |
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| Local note |
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Electronic commerce. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Traver, Carol. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Print version: |
| Main entry heading |
Laudon, Kenneth |
| Title |
E-Commerce 2020-2021: Business, Technology and Society, EBook, Global Edition |
| Place, publisher, and date of publication |
Harlow : Pearson Education, Limited,c2020 |
| International Standard Book Number |
9781292343167 |
| 797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) |
|---|
| Corporate name or jurisdiction name as entry element |
ProQuest (Firm) |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://ebookcentral.proquest.com/lib/uwestlon/detail.action?docID=6191691">https://ebookcentral.proquest.com/lib/uwestlon/detail.action?docID=6191691</a> |
| Public note |
Open e-book |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Suppress in OPAC |
Do not suppress from OPAC |