MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01622nam a22004217i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
483368282 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UkMaC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240226101522.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
|---|
| fixed length control field |
m||||||||d|||||||| |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
cr#|n||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
220913s2021 enka sb 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781292360867 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)1344337906 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)on1344337906 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(uclebkoreillysafari)9781292360867 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(UkLUC)9931621857404761 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Stock number |
9781292360881 |
| Source of stock number/acquisition |
O'Reilly Media |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
ORMDA |
| Language of cataloging |
eng |
| Description conventions |
rda |
| -- |
pn |
| Transcribing agency |
ORMDA |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8/3 |
| Edition number |
23/eng/20220913 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bendle, Neil T., |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Key marketing metrics : |
| Remainder of title |
the 50+ metrics every manager needs to know / |
| Statement of responsibility, etc. |
Neil T. Bendle, Paul W. Farris, Phillip E. Pfeifer, David J. Reibstein. |
| 246 30 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
50+ metrics every manager needs to know |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Fifty plus metrics every manager needs to know |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Third edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Harlow, England : |
| Name of producer, publisher, distributor, manufacturer |
Pearson, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2021] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (491 pages) : |
| Other physical details |
illustrations |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 533 ## - REPRODUCTION NOTE |
|---|
| Type of reproduction |
Electronic reproduction. |
| Place of reproduction |
Sebastopol, CA : |
| Agency responsible for reproduction |
O'Reilly Media, Inc., |
| Date of reproduction |
©2022. |
| Note about reproduction |
Available in HTML format. |
| -- |
Description based on contents viewed 3 October 2022. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing research. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Mathematical models. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Farris, Paul W., |
| Relator term |
author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Pfeifer, Phillip E., |
| Relator term |
author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Reibstein, David J., |
| Relator term |
author. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |