Building brand experiences : a practical guide to retaining brand relevance /
Coleman, Darren,
Building brand experiences : a practical guide to retaining brand relevance / Darren Coleman. - 240 pages ; 24 cm
Understand how to retain brand relevance by building effective and memorable brand experiences, through this robust and practical management tool.
Specialized.
9780749481568 (pbk.) : £19.99 £19.99
Brand name products.
Branding (Marketing)
Business and Management.
Business and Management.
658.8'27
Building brand experiences : a practical guide to retaining brand relevance / Darren Coleman. - 240 pages ; 24 cm
Understand how to retain brand relevance by building effective and memorable brand experiences, through this robust and practical management tool.
Specialized.
9780749481568 (pbk.) : £19.99 £19.99
Brand name products.
Branding (Marketing)
Business and Management.
Business and Management.
658.8'27