Innovation : a very short introduction /
Dodgson, Mark, 1957-
Innovation : a very short introduction / Mark Dodgson and David Gann. - Oxford : Oxford University Press, 2010. - xii, 148 p. : ill., ports. ; 18 cm. - Very short introductions . - Very short introductions. .
Includes bibliographical references and index.
What is innovation? How can it be used? Why is failure so common in the process of innovation? This title looks at what innovation is, what it has done for us, and why it has been so important in the last 150 years.
9780199568901 (pbk.) : £7.99 0199568901 (pbk.) : £7.99
Technological innovations.
Technological innovations--Economic aspects.
Technological innovations--Social aspects.
338'.064
Innovation : a very short introduction / Mark Dodgson and David Gann. - Oxford : Oxford University Press, 2010. - xii, 148 p. : ill., ports. ; 18 cm. - Very short introductions . - Very short introductions. .
Includes bibliographical references and index.
What is innovation? How can it be used? Why is failure so common in the process of innovation? This title looks at what innovation is, what it has done for us, and why it has been so important in the last 150 years.
9780199568901 (pbk.) : £7.99 0199568901 (pbk.) : £7.99
Technological innovations.
Technological innovations--Economic aspects.
Technological innovations--Social aspects.
338'.064