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Altstiel, Tom,

Advertising creative : strategy, copy, design. - Sixth edition / Tom Altstiel, Jean M. Grow, Dan Augustine, Joanna L. Jenkins. - 1 volume : illustrations ; 28 cm

Previous edition: published as by Tom Altstiel, Jean Grow, Marcel Jennings. 2019.

Includes bibliographical references and index.

ISBN: 9781071846650 (pbk.) : £81.00 £67.00 £67.00

Nat. Bib. No.: GBC299012 bnb

Nat. Bib. Agency Control No.: 020635405 Uk

Subjects--Topical Terms:
Advertising.

Dewey Class. No.: 659.1