000 01348nam a2200241 a 4500
001 15386437
008 110110s2009####|||||||||||||||||#||####u
010 _a2008033213
020 _a9780471698685
082 _a300.72 DIL
100 _aChristian, Leah Melani
100 _aDillman, Don A
100 _aSmyth, Jolene D
245 1 0 _aInternet, mail, and mixed-mode surveys : the tailored design method.
_cDon A Dillman, Jolene D Smyth and Leah Melani Christian
_htext
250 _aThird edition
260 _aHoboken
_bWiley & Sons
_c2009
300 _a499p. Hbk
500 _a<p>Rev. ed. of: Mail and internet surveys / Don A. Dillman. 2nd ed. c2007. Includes bibliographical references and index.</p>
505 _aTurbulent times for survey research -- The tailored design method -- Coverage and sampling -- The basics of crafting good questions -- Constructing open and closed ended questions -- From questions to a questionnaire -- Implementation procedures -- When more than one survey mode is needed -- Longitudinal and internet panel surveys -- Customer feedback surveys and alternative delivery technologies -- Effects of sponsorship and the data collection organization -- Surveying businesses and other establishments -- Dealing with uncertainty.
650 _aSocial surveys
650 _aQuestionnaires
999 _c93250
_d93250
040 _aRUSKIN