000 02724cam a2200385 i 4500
001 258982526
003 UkMaC
005 20230421144802.0
008 170911s2018 nyuae b 001 0 eng
010 _a 2017031472
020 _a1501315293
_qpaperback
020 _a9781501315299
_qpaperback
035 _a(OCoLC)1003489270
035 _a(UK-LoUA)1096303
040 _aDLC
_beng
_erda
_cDLC
_dOCLCF
_dOCLCO
_dOCLCQ
_dYDX
_dOCLCO
_dAJB
_dERE
_dUK-LoUA
042 _apcc
050 0 0 _aHF5845
_b.P364 2018
082 0 0 _a659.1/57
_223
084 _aBUS070090
_aBUS057000
_aDES005000
_2bisacsh
100 1 _aPegler, Martin M.,
_eauthor.
_9408199
245 1 0 _aVisual merchandising and display /
_cMartin M. Pegler, Anne Kong.
250 _a7th edition.
264 1 _aNew York, New York ;
_aLondon, England :
_bFairchild Books, an imprint of Bloomsbury Publishing Inc,
_c2018.
300 _axiii, 402 pages :
_bcolour illustrations, colour plans ;
_c28 cm
336 _asti
_2rdacontent
336 _atxt
_2rdacontent
337 _an
_2rdamedia
338 _anc
_2rdacarrier
504 _aIncludes index.
505 0 _aPart One: Getting Started-Visual Merchandising and Display Basics -- 1. Why Do We Display? -- 2. Color and Texture -- 3. Line and Composition -- 4. Light and Lighting -- 5. Types of Display and Display Settings -- Part Two: Where to Display -- 6. The Exterior of the Store -- 7. Display Window Construction -- 8. Store Interiors -- Part Three: What to Use for Successful Displays -- 9. Mannequin and Alternatives to the Mannequin -- 10. Dressing the Three-Dimensional Form -- 11. Fixtures -- 12. Visual Merchandising and Dressing Fixtures -- 13. Modular Fixtures and Systems in Store Planning -- 14. Furniture as Props -- Part Four: Visual Merchandising and Display Techniques -- 15. Attention-Getting Devices -- 16. Familiar Symbols -- 17. Masking and Proscenia -- 18. Sale Ideas -- 19. Fashion Accessories -- 20. Home Fashions, Hard Goods, and Food Displays -- 21. Graphics and Signage -- Part Five:Visual Merchandising and Planning -- 22. Visual Merchandise Planning -- 23. Setting Up a Display Shop -- 24. Store Planning and Design -- 25. Visual Merchandising and the Changing Face of Retail -- Part Six: Related Areas of Visual Merchandising and Display -- 26. Point-of-Purchase Display -- 27. Exhibit and Trade Show Design-Industrial Display -- 28. Fashion Shows -- 29. Trade Organizations and Sources -- 30. Career Opportunities in Visual Merchandising -- Glossary -- Retailers Index -- Subject Index.
650 0 _aDisplay of merchandise.
_9230698
700 1 _aKong, Anne,
_eauthor.
_9446227
776 0 8 _iElectronic version:
_z9781501315305
_tVisual merchandising and display
942 _2ddc
_n0
999 _c62518
_d62518