000			01540nam a2200181 i 4500
001			710795
005			20210719184242.0
008			200131s enk 00| ||eng d
020			_a9781916457331
040			_aUkLoUWL _erda
245	1	0	_aWhat is universal everything?
264		1	_aLondon _bUnite Editions _c 2019
300			_a381 pages : chiefly illustrations (black and white, and colour) ; 35 cm
520			_aMatt Pyke, founder and creative director of Universal Everything, calls his studio a ?digital art and design collective?. And after 15 years of revolutionary work in the digital realm, UE has its first book ? 'What is Universal Everything?'00'What is Universal Everything?' examines 24 of the studio?s most exciting projects, from work for clients such as Microsoft, Hyundai and MTV, through to projects for Radiohead and the Science Museum in London. For each piece of work, Pyke collaborates with a pool of international creative talent from his base in Sheffield in the north of England.00The book also focuses on several of UE?s self-initiated projects that keep the studio pushing forward. These speculative explorations, says Pyke, are concerned with ?trying to invent the future before we get there?.00The book also includes two essays and extensive interviews throughout, 90 pages of Pyke?s hand-drawn sketches, as well as detailed listings of the studio?s numerous sources of inspiration ? from music to literature; from places to food.
700	1		_aBrook, Tony
700			_aShaughnessy, Adrian
942			_n0
999			_c57377 _d57377