000			01892nam a2200385 i 4500
001			705153
005			20210719182314.0
008			170823t20182018flua f b 001|0|eng|d
020			_a9781498775502 (pbk.) : _c£38.99
035			_a(StDuBDS)9781498775502
040			_aStDuBDS _beng _cStDuBDS _erda
072		7	_aHOB _2eflch
072		7	_aHOB _2ukslc
082	0	4	_a794.8 _223
100	1		_aHodent, Celia, _eauthor.
245	1	4	_aThe gamer's brain : _bhow neuroscience and UX can impact video game design / _cCelia Hodent ; foreword by Brenda Romero.
264		1	_aBoca Raton : _bCRC Press, _c[2018]
264		4	_c©2018
300			_axv, 250 pages : _billustrations (colour) ; _c24 cm
336			_atext _2rdacontent
336			_astill image _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
500			_a"A Focal Press book."
504			_aIncludes bibliographical references and index.
520	8		_aMaking a successful video game is hard. Even games that are successful at launch may fail to engage and retain players in the long term due to issues with the user experience (UX) that it is delivering. The game user experience accounts for the whole experience players have with a video game, from first hearing about it to navigating menus and progressing in the game. UX as a discipline offers guidelines to assist developers in creating the experience they want to deliver, shipping higher quality games (whether it is an indie game, AAA game, or 'serious game'), and meeting their business goals while staying true to their design and artistic intent.
521			_aSpecialized.
650		0	_aVideo games _xDesign.
650		0	_aVideo games _xPsychological aspects.
650		0	_aHuman-computer interaction.
650		0	_aNeurosciences.
650		7	_aHobbies and Games. _2eflch
650		7	_aHobbies and Games. _2ukslc
942			_n0
999			_c53918 _d53918