000 | 01389nam a22003258i 4500 | ||
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001 | 683639 | ||
005 | 20230419120859.0 | ||
008 | 141022s2015 mdu f 000|0|eng|d | ||
020 |
_a9780810884106 (pbk.) : _c£27.95 |
||
035 | _a(StDuBDS)9780810884106 | ||
040 |
_aStDuBDS _beng _cStDuBDS _erda _dUkLoUWL |
||
072 | 7 |
_aMUS _2eflch |
|
072 | 7 |
_aMUS _2ukslc |
|
082 | 0 | 4 |
_a781.5'413 _223 |
100 | 1 |
_aZager, Michael, _eauthor. |
|
245 | 1 | 0 |
_aWriting music for commercials : _btelevision, radio, and new media / _cMichael Zager. |
250 | _a3rd edition. | ||
264 | 1 |
_aLanham : _bRowman & Littlefield Publishers, _c2015. |
|
300 | _a262 pages | ||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
520 | 8 | _aIn 'Writing Music for Commercials', professor, composer, arranger and producer Michael Zager describes the process of composing and arranging music specifically for commercials across the growing variety of media formats. Writing music for commercials requires composers not only learn the craft of writing short-form compositions that can stand on their own, but also understand the advertising business. | |
521 | _aSpecialized. | ||
650 | 0 |
_aMusic in advertising _xInstruction and study. |
|
650 | 0 | _aTelevision advertising. | |
650 | 0 | _aRadio advertising. | |
650 | 0 | _aInternet advertising. | |
942 | _n0 | ||
999 |
_c39518 _d39518 |