000			01219nam a2200301 a 4500
001			677105
005			20210719164230.0
008			080617s2009 enk f 001 0 eng|d
020			_a9780415448154 (pbk.) : _c£27.99
020			_a0415448158 (pbk.) : _c£27.99
020			_a9780415448147 (hbk.) : _c£85.00
020			_a041544814X (hbk.) : _c£85.00
035			_a()0415448158
040			_aStDuBDS _cStDuBDS
082	0	4	_a659.2 _222
100	1		_aFreitag, Alan.
245	1	0	_aGlobal public relations : _bspanning borders, spanning cultures / _cAlan Freitag and Ashli Quesinberry Stokes.
260			_aLondon : _bRoutledge, _c2009.
300			_axviii, 310 p. ; _c25 cm.
504			_aIncludes bibliographical references and index.
520	8		_aThis text provides a structured and practical framework for understanding the complexities of contemporary public relations throughout the world and highlights the different approaches professionals must consider when communicating in different PR contexts.
521			_aSpecialized.
650		0	_aPublic relations.
650		0	_aIntercultural communication.
650		0	_aCulture and globalization.
700	1		_aStokes, Ashli Quesinberry.
942			_n0
999			_c35458 _d35458