000			01416nam a2200337 a 4500
001			675139
005			20210719163722.0
008			110810s2012 enka f 001 0 eng|d
020			_a9780230354548 (hbk.) : _c£26.00
020			_a0230354548 (hbk.) : _c£26.00
035			_a(StDuBDS)0230354548
040			_aStDuBDS _cStDuBDS
072		7	_aBUS _2eflch
082	0	4	_a658.4'012 _223
245	0	0	_aLuxury strategy in action / _cedited by Jonas Hoffmann and Ivan Coste-Manière.
260			_aBasingstoke : _bPalgrave Macmillan, _c2012.
300			_axiv, 205 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and index.
520	8		_aWritten by experts in luxury and fashion management at SKEMA Business School, this book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the 21st century.
521			_aSpecialized.
650		0	_aLuxury goods industry.
650		0	_aClothing trade.
650		0	_aLuxury goods industry _xTechnological innovations.
650		0	_aClothing trade _xTechnological innovations.
650		0	_aLuxuries _xMarketing.
650		0	_aFashion merchandising.
650		7	_aBusiness and Management. _2eflch
700	1		_aHoffmann, Jonas.
700	1		_aCoste-Manière, Ivan.
942			_n0
999			_c34560 _d34560