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| 001 | 570354 | ||
| 005 | 20230417174237.0 | ||
| 007 | cr|||||||||||| | ||
| 008 | 020214s2002 nju fs 000|0|eng d | ||
| 020 | _a9781405871952 (ebook) | ||
| 035 | _a(StDuBDS)AH37533737 | ||
| 040 |
_aStDuBDS _beng _cStDuBDS _dStDuBDSZ _dUkPrAHLS _dUkLoUWL |
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_aTRA _2ukslc |
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_aKJM _2thema |
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| 072 | 7 |
_aKNG _2thema |
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| 100 | 1 | _aSmith, Jerald R. | |
| 245 | 1 | 0 |
_aAirline : _ba strategic management simulation / _cJerald R. Smith and Peggy A. Golden ; Vivek Patel, technical consultant ; special consultants, Bryce Appleton, Michael Forte. |
| 250 | _a4th edition. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2002. |
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| 300 | _avi, 101p. | ||
| 366 | _b20011116 | ||
| 500 | _aPrevious ed.: 1994. | ||
| 520 | 8 |
_aEasy to start-up and use - even for students and instructors with no computer experience - this Windows-based strategic management simulation puts student teams in the position of running a regional airline. The book is useful for courses in Strategic Management, Business Policy, and Marketing Strategy. _bAirline: A Strategic Management Simulation is now managed by INTERPRETIVE SIMULATIONS. For more information about the revised simulation, please contact Interpretive Simulations at http://interpretive.com/rd5/index.php?pg=contact_us or visit their website at www.interpretive.com For courses in Strategic Management, Business Policy, and Marketing Strategy.Easy to start-up and use-even for students and instructors with no computer experience-this Windows based strategic management simulation puts student teams in the position of running a regional airline. By analyzing a company's history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. Student and instructor disks are available via the web. |
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| 530 | _aAlso available in printed form ISBN 9780130654885 | ||
| 533 |
_aElectronic reproduction. _cAskews and Holts. _nMode of access: World Wide Web. |
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| 650 | 0 |
_aAirlines _xManagement _vProblems, exercises, etc. |
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| 650 | 0 |
_aAirlines _xManagement _vComputer games. |
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| 650 | 7 |
_aTransport. _2ukslc |
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| 650 | 7 |
_aTransport industries _2thema |
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| 650 | 7 |
_aBusiness strategy _2thema |
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| 650 | 7 |
_aGraphical & digital media applications _2thema |
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| 650 | 7 |
_aManagement & management techniques _2thema |
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| 650 | 7 |
_aTransport industries _2thema |
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| 655 | 7 | _2lcsh | |
| 700 | 1 | _aGolden, Peggy A. | |
| 700 | 1 | _aPatel, Vivek. | |
| 856 | 4 | 0 |
_uhttp://www.vlebooks.com/vleweb/product/openreader?id=WestLondon&isbn=9781405871952 _zclick to view 400 credits |
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