| 000 | 01296cam a22003138a 4500 | ||
|---|---|---|---|
| 001 | 543680 | ||
| 005 | 20210719152659.0 | ||
| 008 | 020621s2002 enka f b 001 0 eng| | ||
| 015 |
_aGBA2W5039 _2bnb |
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| 020 |
_a0335207227 _c£17.99 |
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| 020 |
_a0335207235 (hbk.) : _c£55.00 |
||
| 035 | _a(UK-LoTVU)0335207227 | ||
| 040 |
_aStDuBDS _dUK-LoTVU |
||
| 082 | 0 |
_a658.8342 _221 |
|
| 100 | 1 | _aBagozzi, Richard P. | |
| 245 | 1 | 4 |
_aThe social psychology of consumer behaviour / _cRichard P. Bagozzi, Zeynep Gürhan-Canli and Joseph R. Priester. |
| 260 |
_aBuckingham : _bOpen University Press, _c2002. |
||
| 300 |
_axi, 222 p. : _bill. ; _c23 cm. |
||
| 490 | 1 | _aApplying social psychology | |
| 504 | _aIncludes glossary of terms, bibliography (p.[177]-214) and indexes. | ||
| 520 | _aSome topics covered are: how consumers process information, how consumers make choices and decisions, how decisions are translated into actions of consumption, and how marketing can influence and respond to consumers. | ||
| 650 | 0 | _aConsumer behavior. | |
| 650 | 0 |
_aConsumers _xPsychology. |
|
| 650 | 0 |
_aConsumption (Economics) _xSocial aspects. |
|
| 700 | 1 | _aGurhan-Canli, Zeynep. | |
| 700 | 1 | _aPriester, Joseph R. | |
| 830 | 0 | _aApplying social psychology /series editor Stephen Sutton. | |
| 942 | _n0 | ||
| 999 |
_c21412 _d21412 |
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