000 01232cam a22003498i 4500
001 412110938
003 UkMaC
005 20240507081550.0
008 220131s2022 njua b 001|0|eng|d
015 _aGBC214020
_2bnb
016 7 _a020471973
_2Uk
020 _a9781119819691
_qpaperback
_c£21.99
020 _z9781119819745
_qePub ebook
_c£21.99
035 _a(Uk)020471973
040 _aStDuBDS
_beng
_cStDuBDS
_erda
082 0 4 _a659.132
_223
100 1 _aSullivan, Luke,
_eauthor.
_1https://isni.org/isni/0000000109766887
245 1 0 _aHey Whipple, squeeze this :
_bthe classic guide to creating great advertising.
250 _aSixth edition /
_bLuke Sullivan ; foreword by Anselmo Ramos.
263 _a202202
264 1 _aHoboken :
_bJohn Wiley & Sons, Inc.,
_c2022.
300 _a416 pages
_a416 pages :
_billustrations (black and white)
336 _atext
_2rdacontent
336 _astill image
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
500 _aPrevious edition: as by Luke Sullivan, Edward Boches. 2016.
504 _aIncludes bibliographical references and index.
650 0 _aAdvertising copy.
776 0 8 _iebook version :
_z9781119819745
942 _2ddc
999 _c142104
_d142104