000 | 00850nam a2200301 a 4500 | ||
---|---|---|---|
001 | 591195919 | ||
003 | UkMaC | ||
005 | 20240229101106.0 | ||
008 | r | ||
020 | _a9781292400327 | ||
035 | _a(UkCsUC).b18651811 | ||
040 | _aother | ||
086 | _aFP3111 | ||
086 | _aBU6205 | ||
086 | _aBU7402 | ||
086 | _aTM6004 | ||
086 | _aTM5022 | ||
100 | 1 | _aFill, Chris. | |
245 | 1 | 0 |
_aMarketing communications : _bfame, influencers and agility / _cChris Fill, Sarah Turnbull. |
250 | _a9th ed. | ||
260 |
_aHarlow, England : _bPearson, _c2023. |
||
300 |
_axxvii, 628 pages : _billustrations (black and white, and colour) ; _c27 cm. |
||
650 | 0 | _aSales promotion. | |
650 | 0 | _aMarketing channels. | |
650 | 0 | _aCommunication in marketing. | |
700 | 1 | _aTurnbull, Sarah. | |
942 | _2ddc | ||
999 |
_c140238 _d140238 |