000 00850nam a2200301 a 4500
001 591195919
003 UkMaC
005 20240229101106.0
008 r
020 _a9781292400327
035 _a(UkCsUC).b18651811
040 _aother
086 _aFP3111
086 _aBU6205
086 _aBU7402
086 _aTM6004
086 _aTM5022
100 1 _aFill, Chris.
245 1 0 _aMarketing communications :
_bfame, influencers and agility /
_cChris Fill, Sarah Turnbull.
250 _a9th ed.
260 _aHarlow, England :
_bPearson,
_c2023.
300 _axxvii, 628 pages :
_billustrations (black and white, and colour) ;
_c27 cm.
650 0 _aSales promotion.
650 0 _aMarketing channels.
650 0 _aCommunication in marketing.
700 1 _aTurnbull, Sarah.
942 _2ddc
999 _c140238
_d140238