| 000 | 00997nam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | ebr10170852 | ||
| 008 | 091026s2004####|||||||||||||||||#||####u | ||
| 082 | _a338.8/8734772 | ||
| 100 | _aTaylor, J. Gary | ||
| 100 | _aScharlin, Patricia J | ||
| 110 | _aebrary, Inc | ||
| 245 | 1 | 0 |
_aSmart alliance : how a global corporation and environmental activists transformed a tarnished brand _cJ. Gary Taylor and Patricia J. Scharlin. _helectronic resource |
| 260 |
_aNew Haven _bYale University Press _cc2004 |
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| 300 | _axxi, 278 p. : ill. ; 22 cm. | ||
| 500 | _aIncludes bibliographical references (p. 267-269) and index. Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. | ||
| 650 | _aRainforest Alliance | ||
| 650 | _aChiquita Brands International | ||
| 650 | _aBanana trade - Environmental aspects | ||
| 856 |
_uhttp://site.ebrary.com/lib/ruskin/Doc?id=10170852 _yOpen e-book (Ruskin students only) |
||
| 999 |
_c128924 _d128924 |
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