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		Global marketing & advertising : understanding cultural paradoxes / Marieke de Mooij by Mooij, Marieke K. de, 1943- [author] Edition: 6th edition Material type: Text; Literary form: Not fiction Publisher: Los Angeles ; London : SAGE, 2022 Availability: Items available for loan: Paul Hamlyn Library (4)Location, call number: Floor 3 658.802 MOO, ... Place reservation
		Marketing strategy & competitive positioning. by Hooley, Graham J [author.] Piercy, Nigel [author.] Nicoulaud, Brigitte [author.] Rudd, John M [author.] Edition: 6th edition. Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud, John M. Rudd. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialised; Publisher: Harlow, England : Pearson, 2017 Availability: Items available for loan: Paul Hamlyn Library (3)Location, call number: Floor 3 658.802 HOO, ... Place reservation
		Global marketing & advertising : understanding cultural paradoxes / Marieke de Mooij. by Mooij, Marieke K. de, 1943- [author.] Edition: 5th edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialised; Publisher: Los Angeles : SAGE, 2019 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.802 MOO. Place reservation
		The Gen Z frequency : how brands tune in and build credibility / Gregg L. Witt, Derek E. Baird. by Witt, Gregg L [author.] Baird, Derek E [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : KoganPage, 2018 Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.827 WIT, ... Place reservation
		How cool brands stay hot : branding to Generation Y and Z / Joeri Van den Bergh and Mattias Behrer ; with a foreword by Patrick De Maeseneire. by Bergh, Joeri van den, 1971- [author.] Behrer, Mattias [author.] Maeseneire, Patrick de [writer of foreword.] Material type: Text; Format: available online ; Literary form: Not fiction Publisher: London, England ; Philadelphia, Pennsylvania ; New Delhi, India : Kogan Page, 2016Copyright date: ©2016 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 VAN. Place reservation
		How cool brands stay hot : branding to Generation Y and Z / Joeri Van den Bergh and Mattias Behrer ; with a foreword by Patrick De Maeseneire. by Bergh, Joeri van den, 1971- [author.] Behrer, Mattias [author.] Maeseneire, Patrick de [writer of foreword.] Material type: Text; Format: available online ; Literary form: Not fiction Publisher: London, England ; Philadelphia, Pennsylvania ; New Delhi, India : Kogan Page, 2016Copyright date: ©2016 Online resources: Click to View 1 copy Availability: Items available for loan: Electronic publication (1).
		Marketing strategy and competitive positioning / Graham J. Hooley, John A. Saunders, Nigel F. Piercy. by Hooley, Graham J Saunders, John A, 1946- Piercy, Nigel Edition: 3rd edition. Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Harlow : FT Prentice Hall, 2004 Online resources: Click here to access online Availability: Items available for loan: Electronic publication (1).
		Marketing strategy and competitive positioning / Graham Hooley, Brigitte Nicoulaud, John M. Rudd, Nick Lee. by Hooley, Graham J [author.] Nicoulaud, Brigitte [author.] Rudd, John M [author.] Lee, Nick, 1975- [author.] Edition: Eighth edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialised; Publisher: Upper Saddle River : Pearson, 2024 Availability: Items available for loan: Paul Hamlyn Library (6)Location, call number: Floor 3 658.802 HOO, ... Place reservation
		The filter bubble : what the Internet is hiding from you / Eli Pariser. by Pariser, Eli Material type: Text; Literary form: Not fiction Publication details: London : Viking, 2012 Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 1 004.678. Place reservation